Author: Mareo McCracken

Article

Better Medical Device Forecasting (Demand Planning) Starts With…

…everything.  In order to transform your medical device supply chain and last-mile field inventory logistics process, your business must be agile and you need to be able to forecast better by using your data in smarter ways. It is all about demand planning and forecasting. You absolutely know that… Read More

BY Mareo McCracken
Article

The Only 3 Things Every Medical Device Leader Actually Cares About

Of course, serving and helping the patient comes first, that is priority #1! In order to do that better – when medical device leaders reach out to us – they want to discuss high-level goals like asset utilization & optimization, creating better sales and operational processes, and building a more… Read More

BY Mareo McCracken
Article

If You Are Not Getting The Value You Need, Is It Your Fault?

Functionality drives benefits and benefits drive value. A good field inventory solution is worth its weight in gold— a fully integrated medical device-specific operations and sales force effectiveness platform is priceless. Sometimes seeing the difference between function and benefit can be confusing. In this article, we highlight the major differences and… Read More

BY Mareo McCracken
Article

Inventory Transformation Is Needed: Don’t Let The Status Quo Kill Your Growth

The current situation is hurting you today and isn’t going to help you grow tomorrow. You know the status quo is no longer viable. The way you are operating your medical device inventory today will make sure you lose business, market share, and efficiency going forward. When major medical devices companies… Read More

BY Mareo McCracken
Article

A Unified Platform Gives You The Visibility and The Control You Need (Better Data = Better Results)

You’re experienced, you see the problem and you know there must be a better way to increase asset utilization. You’ve seen everything. You’ve tried almost everything. But it’s difficult to identify the best option because there are so many companies who tell you exactly what you want to hear but… Read More

BY Mareo McCracken

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Mareo McCracken
Mareo McCracken

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Risk management
Article

3 Big Risks in Medical Software Training

Running a medical device company is hard. Training users on enterprise software is challenging. Crafting engaging and effective training content is also difficult. What happens when you try to build a training curriculum that combines all three? Yeah, it’s tough. But doing it isn’t impossible, especially if you avoid the… Read More

BY Brian St. Clair
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12 Things Only Medical Device Sales Reps Understand

You are a sales professional, you just want to sell. You want to build relationships, you want to solve problems, you want to drive growth. Too often though you are doing paperwork, arduous operational tasks, and performing cumbersome processes that don’t add real value. You know what you have to… Read More

BY Mareo McCracken
Article

With Medical Devices, The Right Tool Changes Everything

Every medical device company is on the same journey to serve their patients better. To get there the focus needs to be on finding out how to reduce waste and optimize resources. Yet, with no true visibility, outdated tools, disconnected systems, and inefficient processes—the progress is slow. The challenges are… Read More

BY Mareo McCracken